Guests: Suzy Goodwin, Sims Tillirson, & Tony Garavaglia
Join these three pros as we explore what companies are thinking about for benefits in 2025.
We covered a ton in a short amount of time! Here’s the TLDW;
(or you could just hit play!)
Panel Introduction:
Panelists: Susie Goodwin (Level), Sims Tillerson (Blue Raven Actuarial), and Tony Garavaglia (Alliant Insurance Services).
Combined nearly five decades of benefits experience.
I will significantly improve employee experience and benefits utilization.
Top Benefits to Offer Without Cost Concerns
Financial Well-being Solutions: Focus on financial wellness through debt management, retirement planning, and advising, as it directly impacts overall well-being.
Lifestyle Spending Accounts (LSAs): Implement broad LSAs with meaningful funding, allowing employees to allocate resources to what they value most.
Flexible Time Off: Establish hybrid work environments with optional remote work, unlimited PTO with mandatory minimums, and structured flexibility for better work-life balance.
Effective Communication Strategies for Benefits
Quick and Engaging Content: Use short, engaging formats like TikTok-style videos to explain benefits concisely, matching modern communication preferences.
Year-Round Communication: Maintain consistent communication about benefits year-round to keep employees informed and engaged.
Data-Driven Approach: Tailor benefit information by combining employee preferences with real engagement data.
Comprehensive Leave Policies
Empathy Leave Buckets: Implement a single, flexible leave bucket covering various life events, allowing employees to take time off as needed.
Customized Leave Options: Align leave policies to address both celebratory and non-celebratory events, ensuring consistency and compassion.
Supporting Remote and Hybrid Work
Social Connection Funds: Provide funds to foster social connections, especially for remote workers, maintaining team cohesion.
Work-from-Home and Commuter Benefits: Offer work-from-home stipends and enhanced commuter benefits to support diverse work arrangements.
Enhancing Employee Engagement
Innovative Communication Methods: Use creative methods like short-form videos or personalized outreach to keep employees engaged with benefits.
Empathy in Management: Train managers to approach conversations with empathy, especially during reentry after life events, fostering a culture of care.